Thinking Pink On Breast Cancer Marathon Campaign

By Aruna Rashed Toma Bangura

The Thinking Pink Breast Cancer Foundation together with Orange mobile network has embarked on a one day marathon breast-cancer sensitization campaign to help raise alarm on the dangers of breast cancer among women. This is the 5th annual marathon campaign with the theme: ‘Welbodi na Gentri.’

In his keynote address, the representative from Orange mobile telecommunication network, Dr. Rodney Sandy said they will continue to give full support to the fight against breast cancer in a bid to prevent people particularly women contracting breast cancer, as according to him, it has serious implications and consequences if not noticed earlier by  affected persons.

He disclosed that Orange is giving free medical to patients with breast cancer by issuing victims cheques for medication.

The representative of the National Olympic Committee, Dr. Patrick Coker commended Orange for supporting Thinking Pink Breast Cancer Foundation. He said, as an expertise, he is in full support of sport and medical in Sierra Leone.

As a medical practitioner, he disclosed that he receives some 6 to 8 women every month for breast cancer check-up, adding that 50% of the women do not show up for breast cancer check-up.

Dr. Coker emphasised that they must engage tertiary students to help propagate the awareness message on the disease, adding that 70% of women in Sierra Leone do not know how their breasts look like, adding that the disease can be handle when detected earlier.

On her part, the representative of the Ministry of Health and Sanitation, Dr. Joann Shepered said she is a member of Thinking Pink Breast Cancer Foundation and that their very first breast cancer project started in 2000 by  detecting abnormalities of the breasts. He stated that the CEO of Thinking Pink, Mrs. Cremelda Parkinson Pratt has since been raising awareness on breast cancer, adding that the message must reach to the womenfolk in order to be able to detect early symptoms of the disease and educate them about the dangers that go with it.

Statements were also made by a representative from the Ministry of Defence, whilst the host of this year’s event, Mr. Jaward commended the effort of all stakeholders for participating in this wonderful event. He disclosed that his daughter has once been a breast cancer victim which is why he said he decided to embark on the campaign to help raise awareness on the disease.